PSCH (NGO) Housing Campaign
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/7e7f52ee-145d-46cd-bee1-6e9efd6c337c_rw_1920.jpg?h=45a497961fa4972d89767651fe024991)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/23b0b203-9e0e-4b8e-8d5d-9292e2ad915a_rw_1920.jpg?h=bb30ce7d6256d8bb819b5b7830eb8780)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/f4fa0285-d113-4ad1-a8a3-4419d62cbf3e_rw_1920.jpg?h=3d56be6cdeef66a6df6fff39893c292e)
Client: Prince Sultan Charity for Housing
Story: Two kids building a Lego house, the rich kid put his toy inside the house to sleep, while the homeless kid put his toy outside.
Headline: how can you sleep while someone can’t find a shelter.
Work: CSR Campaign, 3 different scenario concepts, Illustration, script
2010