Client: ASHA
Team: ASHA Creative Media
Solution Center launch and awareness campaign, B2C and B2B campaigns (3 waves)
Years active: 2020-2023
Work: Strategy/concept, design, illustration, animation
Other Creative Credits: Martine Stein, Emerald Ong
Channels/Mediums: Print ads, social media, digital media, branding style guide, video, stickers, direct mailer
Print Ads
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/83e7c1b9-c729-4bad-a292-01b8be63c6fc_rw_1920.jpg?h=9f6749f9fa01ccf8d515345166e257d5)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/784ca595-1018-43fb-9a82-fcd3bc69e036_rw_1200.jpg?h=19d7002991443513c46f8546f8fca881)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/b8cb869c-4965-4be4-88d6-f137bf3a7e3e_rw_1920.jpg?h=8d3c66126a7d201248ae60ca30a96bf0)
Social Media Video
Style Guide
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/f03ffa02-d647-49cf-9639-61445d4ac447_rw_1920.jpg?h=a8de1e85f6d1f9ce4d11938046a12233)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/2faa6cb6-6040-4717-8321-6991f36f2abe_rw_1920.jpg?h=1f55f6b717b1214d199362029744371c)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/39964d58-5579-431f-8072-6dce08395656_rw_1920.jpg?h=72eb090e97d72c2307f74637b0b12ceb)
Social Media and other assets
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/96a46812-fbcd-4bd5-8cf2-0866377436b8_rw_1200.png?h=595fdc6215ddd1d22f9d0550ab31e662)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/0b796f09-9d88-4a06-980a-bd618379d394_rw_1200.png?h=a9914a1b2805afb766424c95cdcae6f1)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/9b612a9f-23c7-4ebd-9cdb-ce2720a389bc_rw_1200.jpg?h=fba6472078cc2271141596066df62087)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/1a3ec1b7-e1bb-4499-9114-96013e1a1abc_rw_1200.jpg?h=8c4b2a719d71178fe4d330c9eaa45e13)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/17bd48be-3655-4d40-b0ee-d7f5dd1e43c8_rw_1200.jpg?h=2a581db9efeddf4d0aac52c995e10451)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/89906c67-1268-4441-aff8-e82a4fdbb665_rw_1200.jpg?h=6d51686e6a278a4233612634ee5caf15)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/299d42d4-1d44-4e3f-acbf-787e3b143914_rw_1200.jpg?h=d268b5edbc8b55f3634f034f3aca1fe5)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/7c1be61b-2415-4bf4-8038-be763be7431c_rw_1920.jpg?h=abc669c6c17eb5981779e0c9ee104b21)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/7c313e90-46b5-481d-8737-755aefafe4a9_rw_1920.jpg?h=261df38458b1fc09d578eaf2b599d5be)
Original Concept/Moodboard
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/95fc3c22-bb39-427b-8ecd-7064a7e4eaf9_rw_600.png?h=89c0f1bfe830b127e3c2be742a7d82e4)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/fad7393a-0da8-45f6-98ef-760c860b793c_rw_1920.jpg?h=d5963873723cdef4e0565e76729f9756)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/ea689daf-7d01-4d2d-b98b-9239a9e6bb3b_rw_1920.jpg?h=47d13f9600d8baa9e13a6bad9ef27d9c)
![](https://cdn.myportfolio.com/8844d89158fd0e38e494d4cf4436d108/37c6efa4-7ae4-4077-96c2-d0596e3c1f3e_rw_1920.jpg?h=0e6000fa7808572ec1cc05eb2521da31)